SHAPING ICONIC BEAUTY ACTIVATIONS, CONTENT AND SOCIAL CAMPAIGNS WITH L'ORÉAL GROUPÉ

I worked as a Creative Strategist on L'Oréal Groupé for 5 years across two agencies, contributing to successful pitches and executing marketing activities across their diverse portfolio of brands and channels.

Below are some of my favorite projects, showcasing a variety of work including social media content, experiential out-of-home activations, influencer events, social media campaigns, brand asset repurposing and localization, and product sampling.